Wednesday, September 29, 2010

Concept Map



With my concept map I intended to present a broad understanding of the events of Woodstock of '69. My group in class chose to do Woodstock as a sample map, but I enjoyed the idea so much I decided to expand it. It would have been impossible to list all the artists that attended the concert, so I my favorite 5. I was looking to achieve a general description of what the Woodstock experience was like. I began by just making a list of everything that came to mind when I though of Woodstock. It was full of people (hippies) with similar beliefs (peace, freedom, revolution) and used similar transportation to arrive (buses). Without stereotyping all those who attended the event, most experimented with drugs and sex, and was sort of a jump off point for my map. Using that information is how I started to map out the concepts and activities.

Mapping out the concepts of Woodstock was definitely more fun than work. I realized how it was all connected and linked to one another. With more space I certainly could have expanded much more with the concepts, activities and ideas that were Woodstock '69.

Mind Maps




The idea of mind mapping really confused me when I first read about it. I didn't think I would be able to express my thoughts on paper so easily, but after just the first few minutes of my first map I enjoyed it. My Second mind map was intended to help me prepare for a marketing research paper. The goal is to promote the state of New Hampshire. By mapping out the steps I need to take, I achieved full preparation and idea making for the paper.

The process I followed started with the 4 P’s of marketing (marketing mix: product, price, promotion and place). Without using any marketing notes or texts I thought of the most important sub-topics for each ‘P’. Having known most of the key concepts on the marketing mix, I quickly applied them to the state of New Hampshire (the intended marking product). I really enjoyed mind mapping. One thing I learned from the experience is that my brain can surprise me. With the first map, I found myself writing words I never realized I was thinking about. And from there I would branch off to places I never would have predicted. During the process of my second map, the top left hand corner really branches with product. I realized how important the product is, and should be the main focus for my research paper.